PR & Seeding

Our PR & Seeding services connect your brand with the right KOLs—from strategic discovery and sourcing to coordination, content review, and end-to-end campaign management.

PR & Seeding 

PR 1 — DISCOVERY

5,000

INCLUSIONS

  • Up to 5 KOLs

  • Sourced, shortlisted, with email & contact info

  • Basic profile snapshot per KOL

  • Follower count

  • Niche/content category (e.g., beauty, lifestyle, tech)

  • Platform (Instagram, TikTok, YouTube, etc.)

  • 1 round of revision of list

PR 2 — COORDINATION

10,000

(2x volume + rate sourcing + coordination work)

INCLUSIONS

  • Up to 10 KOLs

  • Everything in PR 1

  • Rate cards gathered + KOL-client coordination

  • Expanded profile snapshot

  • Follower count

  • Niche/content category (e.g., beauty, lifestyle, tech)

  • Platform (Instagram, TikTok, YouTube, etc.)

  • Engagement rate (likes/comments relative to followers — signals whether the audience is actually active, not just large)

  • Past brand collaborations (shows if they've worked with competitors or complementary brands)

  • Generic Audience demographics (age range, gender split, location — helps confirm they actually reach the client's target market)

  • 2 rounds of revision of list

PR 3 — END-TO-END MANAGEMENT

15,000

(3x volume + content review + reporting)

INCLUSIONS

  • Up to 15 KOLs

  • Everything in PR 1 & 2

  • Expanded profile snapshot

  • Follower count

  • Niche/content category (e.g., beauty, lifestyle, tech)

  • Platform (Instagram, TikTok, YouTube, etc.)

  • Engagement rate (likes/comments relative to followers — signals whether the audience is actually active, not just large)

    Past brand collaborations (shows if they've worked with competitors or complementary brands)

  • Audience demographics (age range, gender split, location — helps confirm they actually reach the client's target market)

  • Deliverables/content review against brief

  • Post-campaign engagement study + wrap-up report